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Category Archives: Brand consistency
Logos
If a picture is worth a thousand words then an effective logo should say a lot. The most basic task for a logo is to define a product or business and give viewers an idea what the company is all about. … Continue reading
Posted in Brand consistency, Branding, graphic designer, logo, Mary Lou Egan Creative, Uncategorized
Tagged Brand consistency, Branding, communicate, graphic design, image, logos, product personality, Visual Billboard
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Brochure for Diabetic Cream
This product treats “dry, cracked skin, and slow healing bumps bruises and scrapes,” conditions that develop in persons with diabetes. This brochure needed to contain clinical, scientific information directed to physicians, pharmacists and diabetic educators without overwhelming potential users with … Continue reading
Posted in Brand consistency, Branding, brochure, Communicator, dry skin, Healing cream, Neoteric Diabetic Cream, Sales support, Therapeutic, Uncategorized
Tagged Branding, brochure, consumers, Diabetic Skin Cream, graphic design, Neoteric Diabetic Skin Care, Package Design, Skin Care Products, Tube design
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Prototypes
A well-crafted prototype can sell a prospective buyer (Wal-Mart, Lowes, Ulta) on a future product. Here are a few product ideas that were pitched. A small number of tubes of this pain relief cream were filled and offered on the … Continue reading
Posted in Brand consistency, Branding, graphic designer, Mary Lou Egan Creative, Package Design, prospective product, Prototypes, retail cartons, Sales support, Shelf presence, Uncategorized
Tagged Asian theme, Bottle label, Branding, graphic design, Illustrative approach, jar label, Massage oil, new product, Package Design, prototype product, Tube design
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